Virgin Media - Speedweek 50
Speedweek50 was borne from a competitive brief given by Virgin to all of their PR agencies: what would you do with Jenson Button for a day? iblink worked with Bray Leino PR in response to the brief, creating Speedweek50: a week celebrating the fastest 50Mb fibre optic broadband in the land, culminating in a high octane race day with Jenson Button at Bluewater.
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